The Range
Whether you're a seasoned golfer, a budding entrepreneur, or simply passionate about the business of the sport, The Range takes you behind the scenes with the innovators, risk-takers, and game-changers in the golf industry.
Each episode, we dive into the stories of those who have transformed their love for golf into successful ventures, exploring their journeys, challenges, and the secrets to their success.
The Range
The Range Ep. 6 - Buena Gente Golf
In this episode of The Range, Ari Ratner talks with Jon Madera, the founder of Buena Gente Golf, about his mission to make golf more inclusive and reflective of diverse communities. From humble beginnings in Puerto Rico to launching at the PGA Show, Jon shares:
- How a childhood connection to golf inspired his brand
- The challenges and triumphs of creating a culturally resonant business
- Lessons on storytelling, community, and entrepreneurship
Jon’s vision for Buena Gente Golf goes beyond apparel—it’s about celebrating culture, breaking stereotypes, and connecting people through the game. Whether you’re an aspiring entrepreneur or a golf enthusiast, this episode will inspire you to swing big.
